Service · Paid Media
Most agencies route paid ads to your homepage and call that conversion optimisation. We build dedicated landing pages per campaign — same approach we used to deliver 3.4× higher CVR for Srikara Hospital.
— Cost per lead
Sustained CPL achieved for Temple Tree Avenues across 4,280 qualified real-estate leads — roughly 30× lower than the Indian industry average.
Most paid media engagements are measured by clicks, impressions, and CTR. None of those are business outcomes. We build paid campaigns around the metric your sales team actually cares about: qualified leads, booked appointments, or revenue.
Two things make this work. First, every campaign gets its own landing page — never the homepage. Second, every campaign has a qualification structure built in, so leads that hit your CRM are pre-filtered for fit. The result is paid that the sales team thanks you for, not blames you for.
Homepages convert at 1–3% for paid traffic. Purpose-built landers convert at 5–10%+. We build a landing page for every specialty, every product line, every audience segment. Srikara Hospital saw 3.4× CVR vs. their main site doing this.
Demographics don't convert. Intent does. We target people actively researching your category — competitor visitors, recent searchers, in-market signals — not generic audience personas.
Budget range, timeline, urgency asked before the lead hits your CRM. Unqualified leads get an automated email instead of clogging the sales team's pipeline.
5 new creatives launched every Monday. Bottom two killed by Wednesday. Top performer scaled by Friday. Every single week. Most agencies set and forget. We optimise relentlessly.
Google for search intent. Meta for visual discovery. LinkedIn for B2B. TikTok for younger D2C. We split budget by where YOUR specific audience converts cheapest, not by what we sell most of.
We watch CPL daily. When it drifts above your ceiling, we adjust immediately — different audience, different creative, paused keyword. No 30-day reports that come after the budget is burned.
How specialty-specific landing pages and pre-qualifying forms gave Srikara Hospital a 38% lead-to-consultation rate — over 2× industry benchmark.
Read the case study →Google Ads, Meta (Facebook + Instagram), LinkedIn, TikTok, X. Bing where it makes sense. We recommend platforms based on where your specific audience converts cheapest — not by what we sell most of.
You pay Google/Meta/etc. directly. We never touch your ad spend. We charge a setup fee and a monthly management retainer. Your media budget stays on your card.
Depends entirely on industry, geography, and competition. Real estate in India: ₹5–₹150. Healthcare in Tier-1: ₹150–₹500. B2B SaaS US: $100–$1,000. We give you a realistic CPL range as part of the discovery call.
Setup phase: 30 days (account build, landers, tracking). Optimisation phase: 60 days (creative testing, audience refinement). Profitable: months 2–3 for most clients. Anyone promising profit from day one is misleading you.
Yes. Every campaign gets its own landing page built and conversion-optimised by us. Landing pages aren't an add-on service — they're the campaign.
If your paid leads aren't converting, the campaign isn't broken — the qualification structure is. Book a strategy call to see what to fix.
